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Web Dominance

Elekom Company

  • Client
  • Industry
  • Technology
  • Location & region
  • Russia
  • Services provided
  • Market Research
  • Digital Marketing Strategy
  • PPC Campaigns
  • SEO
  • CRO
elekom

Company Profile

Elekom LLC develops innovative electronic solutions and smart technology products. Despite its technical expertise and established product offering, the company faced difficulties expanding its online reach and translating website visits into sales opportunities.

Elekom partnered with Web Dominance to reassess its digital marketing approach, improve search performance, and make its existing website more effective at attracting and converting potential customers.

Challenges

  • Low online visibility across relevant product and industry searches.
  • Outdated SEO practices limiting organic search performance.
  • Digital campaigns that were not generating sufficient commercial returns.
  • Website functionality and user experience that needed improvement.
  • Limited conversion opportunities despite existing website traffic.
  • A need to increase sales without undertaking a complete website redesign.

Solution

  • Market Research: Comprehensive research to understand the target audience, competitors, and industry trends, shaping the digital marketing strategy.
  • Digital Marketing Strategy: Developed a multi-channel strategy, integrating SEO and PPC, to boost visibility, drive traffic, and convert leads into customers.
  • User Experience & CRO: Enhanced website functionality and technical performance to improve the user journey, increase engagement, and boost conversion rates.
  • SEO: We improved on-page elements, technical website structure, and keyword targeting to increase visibility for commercially relevant product searches and expand organic traffic.
  • PPC Campaigns: Launched targeted ads to drive immediate traffic and maximize ROI through optimized ad copy and budget management.

Results

  • 157% Growth in Organic Traffic: Increased visibility through SEO improvements.
  • 23% Growth in Conversion Rate: Boosted by enhanced user experience and technical optimization.
  • 20+ Commercial Keywords in Top 3: Achieved strong rankings for key product searches.
  • 7x Keyword Tree Growth: Expanded keyword coverage significantly, improving search rankings.
elekom
elekom

Elekom developed a more effective digital marketing channel without the cost and disruption of a complete website redesign.

By combining market research, SEO, PPC, and conversion optimization, Web Dominance helped the company improve its search competitiveness, attract more relevant website traffic, and generate greater value from its existing digital platform.

We help businesses to increase their VISIBILITY, ATTRACTIVENESS, and CREDIBILITY among their target audience.

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Web Dominance